THE FUTURE BILLBOARD
The purchase of a billboard
for 150 years to prove that
our future life can change, but
our ketchup, it has to be Heinz.
Heinz
2019
Creative team: Cristina de Blas & Daniel Giu
THE CHALLENGE:
Celebrate the 150th anniversary of Heinz and communicating why it has to be Heinz ketchup
for the next 150 years.